When brands are initially transparent with customers, they build trust-based relationships. Loyalty programs are an ideal bridge to communicate data principles clearly with consumers. Bloomberg has...
The latest collaboration will allow customers to check the availability of products at their local Best Buy stores. Credit: Open Grid Scheduler/Grid Engine/Flickr (Creative Commons). US-based...
Nearly half (49%) of consumers noted they’d be willing to download a brand’s app just to receive loyalty promotions or exclusive deals. Consumers say their lives...
“The reality is that it is a totally new world of retail. The traditional models that we have thought about historically — and the way that...