Saint Lucia honours travel advisors at 2024 Global Piton Awards

The Saint Lucia Tourism Authority (SLTA) honoured the top-producing Saint Lucia experts from Canada, the U.S., the U.K., Ireland and the Caribbean during the 2024 Global Piton Awards.

The island nation welcomed travel advisors from around the world as VIP guests with a bespoke experience at Howelton Estate, which included chocolate making, handbag painting and cold press coconut oil making.

Site inspections were arranged to visit Sandals Halcyon, Secrets St. Lucia Resort & Spa and the Courtyard by Marriott—all currently under construction—in addition to a visit to the Saint Lucia Mural at Pointe Seraphine.

The 2024 Global Piton Awards celebrated travel advisors who booked the most room nights from Jan. 1, 2023, to Dec. 31, 2023, through the Saint Lucia Expert (SLEx) Program, created in partnership with Recommend Magazine.

The awards ceremony concluded at Sandals Grande St. Lucian, where the top 35 winners were recognized for their contributions to Saint Lucia’s tourism industry, receiving a locally handcrafted trophy bearing the insignia of Saint Lucia.

“Our travel advisors place special confidence in Saint Lucia,” said Anya Whitfield, officer-in-charge and CFO of the Saint Lucia Tourism Authority. “A major part of our success and global prominence is attributed to their continued selling of our island’s offerings. They undoubtedly remain the pulse of our industry and we are delighted to express our appreciation. Their efforts also support our sustainable tourism initiatives, which aim to preserve Saint Lucia’s natural beauty and cultural heritage for future generations.”

The 2024 Canadian Global Piton Award winners are:

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