Exploring the Best of Indian Summer Fashion – News18

Indian summers are notorious for their scorching heat and humidity, making it a challenge to stay stylish and comfortable. However, with the right fashion choices, you can easily beat the heat while looking fabulous. Embrace vibrant colors and lightweight fabrics like cotton, linen, and khadi to keep cool. Timeless staples such as flowing kurtas, co-ord sets, and breezy dresses are perfect for Indian summers.

Blending Tradition with Comfort in Indian Summer Fashion

Sanchit Anand, Founder and Creative Director, TAROOB, says, “At TAROOB, our outfits seamlessly blend tradition with comfort. Our latest collection, “Mehfil,” features bright hues, traditional embroidery, and ethnic prints. This collection not only celebrates the spirit of Indian summer but also supports local artisans. For men, “Mehfil” offers light kurtas and Nehru jackets in pastel shades, providing both style and comfort in high temperatures.”

In addition to outfits, statement accessories can add a touch of glamour to your look. “To explore the best of Indian summer fashion, try experimenting with fusion wear by mixing traditional pieces with modern elements. Fashion is all about feeling good in your skin, looking trendy, and celebrating India’s rich cultural heritage,” adds Anand.

Balancing Elegance and Comfort

With years of experience in premium ethnic wear, Frontier Raas understands the evolving tastes of modern Indian fashion enthusiasts. “Our latest summer collections feature vibrant hues and pastel shades, perfect for sunny weather. Embrace the freedom to experiment with different cuts and styles, such as elegant drape sarees, chic kaftans, and versatile kurta sets that offer both comfort and grace,” opines Gaurang Batra, Creative Director, Frontier Raas.

Opt for flowy and airy fabrics like cotton, linen, and chiffon to stay cool and stylish. Batra adds, “At Frontier Raas, summer fashion is about balancing elegance with comfort. Our collections celebrate the essence of Indian summer while paying homage to our rich artisanal legacy.”

Celebrating Vibrant Indian Summer Fashion

Indian summer fashion is a vibrant blend of colors, patterns, and fabrics that capture the essence of the season. Inspired by India’s rich cultural heritage, brands like ours integrate traditional techniques such as block prints and handcrafted embroideries into lightweight, breathable fabrics like mulmul, cotton silks, and linen mixes. These choices not only offer comfort in the sweltering heat but also honor craftsmanship and history.

Mansi Malhotra, Founder, Mansi Malhotra, says, “Our vibrant palette ranges from bold hues like aquamarine and tangerine to soothing pastels like peach and ivory. These colors, reflecting the energy and vibrancy of summer, provide endless opportunities for creativity and expression. Versatile silhouettes take center stage, allowing for effortless movement and relief from the heat.”

For summer brides, selecting the perfect attire involves careful consideration of fabric, color, and embellishment. “We recommend lightweight and breezy fabrics, pastel colors that complement the summer light, and floral motifs with a modern twist. Sheer dupattas and minimalistic embellishments add an ethereal touch, ensuring timeless elegance while allowing brides to shine during summer festivities,” adds Malhotra.

Embracing Light, Easy, Breezy Summer Fabrics

As we embrace the vibrancy and warmth of the Indian summer, it’s essential to choose fabrics that offer both comfort and style. “At Yavi, our design philosophy focuses on ‘light, easy, breezy summer fabrics’ that enhance your comfort while celebrating Indian heritage. Our collections feature breathable materials such as cotton, linen, and handwoven textiles, perfect for the hot and humid climate. These fabrics are lightweight and allow for better air circulation, keeping you cool and relaxed throughout the day,” says Yadvi Agarwal, Designer, Yavi.

Exploring the best of Indian summer fashion means opting for fluid, unrestrictive silhouettes that allow for ease of movement and effortless elegance. Agarwal shares, “Our designs incorporate artisanal techniques like hand-painting and embroidery, adding a unique artistic touch that sets Yavi apart. Pairing these garments with minimal accessories and natural tones creates a chic yet comfortable summer look. Embrace the charm of traditional craftsmanship with a contemporary twist, and let your wardrobe reflect the beauty and practicality of Indian summer fashion.”

Indian summer fashion is all about staying cool while embracing vibrant colors, lightweight fabrics, and versatile silhouettes. Whether you prefer the traditional elegance of TAROOB’s “Mehfil” collection, the balanced sophistication of Frontier Raas, the vibrant fusion of Mansi Malhotra, or the artisanal charm of Yavi, there are endless ways to stay stylish and comfortable during the hot months. Celebrate the rich cultural heritage of India by choosing outfits that not only look great but also honor the traditions and craftsmanship of the country.